Community Managers: what they do & why they’re important
Community Managers stay connected to a business's customers and users in online spaces and establish the brand voice in their communications.
Career Advice
32 posts
How to set boundaries at work and avoid burnout
We all need to set boundaries at work so we can have healthier work-life balance and stay productive in the long-term.
How to avoid being laid off in an unstable economy
Increase your value as an employee and the value of your role to avoid being laid off as companies make cuts amid an unstable economy.
How to continue working remotely when the office opens
Post-COVID, employers want workers back in the office, at least part-time. So how can you continue working remotely even when offices reopen?
How to land a PR job in a post-COVID world
Prepare for your upcoming job search by first understanding how the COVID-19 pandemic has reshaped the Canadian media landscape and challenged PR professionals.
Common PR pitfalls and what we can learn from them
We can learn more from failure than from success. These are common PR pitfalls and the lessons we can learn from them.
What employers expect from a “Social Media Coordinator”
By analyzing 20 job postings for Social Media Coordinators, we came to understand how this role is being defined by Canadian employers.
4 ways to boost your confidence (for free!)
I’ll never be on their level. I’m not good enough. They’re so much better than me. Sound familiar? In this industry, it’s easy to get wrapped up in the comparison…
How to land media coverage (+ pitch examples)
Three Canadian PR professionals share real pitches they used that garnered coverage for their clients, and explain their thought process behind them.
Q&A with Jennifer Morozowich of Junction Collective Recruiting
Jennifer Morozowich, a partner at Junction Collective recruiting, gives her advice on how new grads should approach their job search.
The first 5 things you should do at a new job
Set yourself up for success early after getting hired with our advice on the first five things you should at a new job.
What to expect working at a PR agency
Working at a public relations agency can be challenging and stressful. It is also a valuable experience for entry-level professionals.
What to include in your online communications portfolio
During your job search, you can use an online communications portfolio to showcase your work experience, skills and writing talent.
Make networking work for you during COVID-19
Networking during COVID-19 has gone virtual and there are many ways to connect with people online to grow your career opportunities.
How to find freelance work and get fair pay
Freelancing is a great option when you're at the beginning of your career. You can gain work experience, make connections and earn extra money.