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Generation PR
  • Home
  • In the News
  • Career Advice
  • Meet The Pro
  • Know Your Rights
  • Resources

Blog

65 posts
Three Community Managers sitting together in the office
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Community Managers: what they do & why they’re important

  • Aidan Djabarov
  • December 1, 2022
Community Managers stay connected to a business's customers and users in online spaces and establish the brand voice in their communications.
How to set boundaries at work and avoid burnout
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How to set boundaries at work and avoid burnout

  • Aidan Djabarov
  • August 13, 2022
We all need to set boundaries at work so we can have healthier work-life balance and stay productive in the long-term.
How to avoid being laid off in an unstable economy
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How to avoid being laid off in an unstable economy

  • Aidan Djabarov
  • July 28, 2022
Increase your value as an employee and the value of your role to avoid being laid off as companies make cuts amid an unstable economy.
Woman working remotely from home
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How to continue working remotely when the office opens

  • Aidan Djabarov
  • March 31, 2022
Post-COVID, employers want workers back in the office, at least part-time. So how can you continue working remotely even when offices reopen?
Tiffani Lee headshot
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Meet The Pro: Tiffani Lee – PR and Communications Specialist

  • Generation PR
  • January 26, 2022
Tiffani Lee is a PR and Communications Specialist at the technology company, Unbounce, which is headquartered in Vancouver, BC.
Does my employer owe me overtime pay
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Does my employer owe me overtime pay? (Canada version)

  • Aidan Djabarov
  • November 16, 2021
Most PR professionals in Canada have worked overtime, but not all received compensation for it. Learn what the laws say about overtime pay.
Coworkers in an office discussing the future of work
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The “future of work” doesn’t apply to everyone

  • Levin Tan
  • July 31, 2021
COVID-19 sped up changes in working life that were already gaining momentum. But these changes impact a small subset of Canada's workforce.
Brand activism
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How brand activism became a popular PR strategy

  • Levin Tan
  • June 25, 2021
Brand activism is a trending PR strategy where brands take a stand regarding social issues and purport to drive for change in these areas.
How to land a PR job in a post-COVID world
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How to land a PR job in a post-COVID world

  • Garry Ho
  • June 13, 2021
Prepare for your upcoming job search by first understanding how the COVID-19 pandemic has reshaped the Canadian media landscape and challenged PR professionals.
Woman on laptop in a cafe considering common PR pitfalls
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Common PR pitfalls and what we can learn from them

  • Brittany St. Louis
  • May 14, 2021
We can learn more from failure than from success. These are common PR pitfalls and the lessons we can learn from them.
Social media coordinator at work
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What employers expect from a “Social Media Coordinator”

  • Aidan Djabarov
  • April 21, 2021
By analyzing 20 job postings for Social Media Coordinators, we came to understand how this role is being defined by Canadian employers.
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Meet The Pro: Brooke Graham – Consultant

  • Generation PR
  • April 6, 2021
Brooke Graham is a Consultant based in Toronto, Ontario. She currently works for Argyle PR and volunteers at organizations such as Code Black.
A woman looking at her laptop while in the office
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4 ways to boost your confidence (for free!)

  • Michelle Nguyen
  • December 7, 2020
I’ll never be on their level. I’m not good enough. They’re so much better than me. Sound familiar? In this industry, it’s easy to get wrapped up in the comparison…
A woman writing a pitch to land media coverage
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How to land media coverage (+ pitch examples)

  • Generation PR
  • November 15, 2020
Three Canadian PR professionals share real pitches they used that garnered coverage for their clients, and explain their thought process behind them.
Junction Collective
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Q&A with Jennifer Morozowich of Junction Collective Recruiting

  • Generation PR
  • November 1, 2020
Jennifer Morozowich, a partner at Junction Collective recruiting, gives her advice on how new grads should approach their job search.

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