Community Managers: what they do & why they’re important
Community Managers stay connected to a business's customers and users in online spaces and establish the brand voice in their communications.
Blog
65 posts
How to set boundaries at work and avoid burnout
We all need to set boundaries at work so we can have healthier work-life balance and stay productive in the long-term.
How to avoid being laid off in an unstable economy
Increase your value as an employee and the value of your role to avoid being laid off as companies make cuts amid an unstable economy.
How to continue working remotely when the office opens
Post-COVID, employers want workers back in the office, at least part-time. So how can you continue working remotely even when offices reopen?
Meet The Pro: Tiffani Lee – PR and Communications Specialist
Tiffani Lee is a PR and Communications Specialist at the technology company, Unbounce, which is headquartered in Vancouver, BC.
Does my employer owe me overtime pay? (Canada version)
Most PR professionals in Canada have worked overtime, but not all received compensation for it. Learn what the laws say about overtime pay.
The “future of work” doesn’t apply to everyone
COVID-19 sped up changes in working life that were already gaining momentum. But these changes impact a small subset of Canada's workforce.
How brand activism became a popular PR strategy
Brand activism is a trending PR strategy where brands take a stand regarding social issues and purport to drive for change in these areas.
How to land a PR job in a post-COVID world
Prepare for your upcoming job search by first understanding how the COVID-19 pandemic has reshaped the Canadian media landscape and challenged PR professionals.
Common PR pitfalls and what we can learn from them
We can learn more from failure than from success. These are common PR pitfalls and the lessons we can learn from them.
What employers expect from a “Social Media Coordinator”
By analyzing 20 job postings for Social Media Coordinators, we came to understand how this role is being defined by Canadian employers.
Meet The Pro: Brooke Graham – Consultant
Brooke Graham is a Consultant based in Toronto, Ontario. She currently works for Argyle PR and volunteers at organizations such as Code Black.
4 ways to boost your confidence (for free!)
I’ll never be on their level. I’m not good enough. They’re so much better than me. Sound familiar? In this industry, it’s easy to get wrapped up in the comparison…
How to land media coverage (+ pitch examples)
Three Canadian PR professionals share real pitches they used that garnered coverage for their clients, and explain their thought process behind them.
Q&A with Jennifer Morozowich of Junction Collective Recruiting
Jennifer Morozowich, a partner at Junction Collective recruiting, gives her advice on how new grads should approach their job search.